Why Is Rei Closed on Black Friday- Exploring the Retailer’s Unique Approach to Shopping Holidays
Why is REI closed on Black Friday? This question often puzzles shoppers who are accustomed to the traditional Black Friday sales and discounts. However, REI’s decision to remain closed on this day has a deeper meaning and reflects the company’s core values and commitment to its members and the outdoors community.
REI, or Recreational Equipment, Inc., is a cooperative that operates as a retail outdoor gear and clothing store. Founded in 1938, REI has grown to become one of the largest outdoor retailers in the United States. The company’s mission is to inspire, educate, and outfit for a lifetime of outdoor adventure. As a cooperative, REI is owned by its members, who receive a share of the profits and have a say in the company’s policies.
One of REI’s core values is to promote the outdoors and encourage people to spend time in nature. Black Friday, on the other hand, is traditionally a day filled with shopping and consumerism. By choosing to remain closed on this day, REI is making a statement against the excessive consumerism that often accompanies Black Friday sales.
REI’s closure on Black Friday also serves as a reminder of the importance of prioritizing the well-being of its employees. The company believes that its employees should have the opportunity to rest and spend time with their families, rather than working long hours during the holiday season. This commitment to employee well-being is a testament to REI’s dedication to creating a positive work environment.
Furthermore, REI’s closure on Black Friday is a reflection of its commitment to environmental stewardship. The company recognizes that excessive consumption and waste are significant contributors to environmental degradation. By closing its stores on Black Friday, REI is encouraging its members to think critically about their consumption habits and to prioritize sustainability over materialism.
Another reason for REI’s closure on Black Friday is the desire to foster a sense of community among its members. The company believes that the outdoors should be accessible to everyone, regardless of their financial situation. By not participating in the Black Friday shopping frenzy, REI is able to allocate resources towards programs and initiatives that promote outdoor access and education for underserved communities.
In conclusion, the reason why REI is closed on Black Friday is multifaceted. It stems from the company’s core values of promoting the outdoors, prioritizing employee well-being, advocating for environmental stewardship, and fostering a sense of community. By choosing to remain closed on this day, REI is setting an example for other businesses to follow and encouraging a more sustainable and mindful approach to shopping and consumption.
